This has hence stirred various new possibilities in internet video streaming. With the social feature, people are able to gain subscribers to their channel, in which had a potentiality to gain income from Youtube itself as a partner; this has caused sole and private video making to be a viable career for anyone with the ideas. (Haydn,2012) I.e. Smosh, Nigahiga, Raywilliamjohnson.
In addition to that, Youtube has also brought advertising to its social medias as companies begin uploading very interesting advertisements for viewers - not forgetting the fact that Youtube also sells sponsored adds. Advertising is no longer limited to newspapers, television or radio - it has gone onto the internet as popular video media.
Lastly, it has come to attention that a company called Mind Valley had made it's job applicants use Youtube video as a way of presenting themselves for a job position rather than a traditional resume. This is a win-win as the company attains great social feedback as well are ensured their workforce are of creative and confident talents.
To conclude, the introduction of social video streaming has resulted in a myriad of great possibilities; it is noteworthy that great opportunity also presents equal negativity. I.e. Politics, Gossip. It is therefore important to utilize new medias for a positive purpose.
References
Haydn, A. (2012). How To Build a YouTube Audience and Forge a Creative Career. Enterprise Innovation. Web. Date Accessed: 24/4/14
http://www.forbes.com/sites/haydnshaughnessy/2012/03/15/creatives-how-to-build-a-youtube-audience-and-forge-a-new-career/
http://www.youtube.com/watch?v=BFfn2BqlY_E
http://www.nytimes.com/2014/02/02/business/chasing-their-star-on-youtube.html?_r=0
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